Cherry Hill, NJ – June 20, 2023 – Inflation was recognized as one of many prime enterprise issues impacting small companies, in line with the outcomes of the 2023 Small Enterprise Survey, launched at present by TD Financial institution, America’s Most Handy Financial institution®. The survey collected insights from over 500 small enterprise homeowners (SBOs), with between $250,000 and $5 million in annual income, on the challenges, priorities, and traits heading into the second half of 2023.

Along with 62% of enterprise homeowners naming inflation as considered one of their main enterprise issues, different prime areas of concern had been:

  • Worker retention and administration (24%)
  • Product shortages (21%)
  • Maintaining with the competitors (20%)

“In response to rising rates of interest and inflation driving up the price of doing enterprise, small enterprise homeowners have needed to enhance spending to remain aggressive,” mentioned Chris Giamo, Head of Industrial Banking at TD Financial institution. “That, coupled with customers rethinking spending habits, implies that inflation is making it tougher for companies on a number of fronts to extend earnings and income. As a financial institution, we now have seen firsthand the vital position monetary establishments play in serving to enterprise homeowners entry the capital they should safeguard their enterprise and preserve the loyalty of their prospects in difficult instances.”

A Hopeful Future

Even with the risky macroeconomic setting, tight labor market, and the specter of a recession impacting numerous features of their enterprise—from expertise to product shortages and extra—SBOs proceed to place confidence in their companies’ success. The truth is, the bulk (80%) reported feeling optimistic about their enterprise performing nicely within the 12 months forward, whereas 20% reported concern about their small companies’ survival.

The info from the survey highlights that resilience stays a mandatory attribute of SBOs as they proceed to face uncertainty and adapt their enterprise fashions to supply one of the best service and merchandise for customers.

“As a enterprise proprietor, one of the vital vital relationships you may develop is together with your financial institution,” shares Amy Dinkar-Patel, Head of Small Enterprise & Industrial Distribution at TD Financial institution. “Banks serve in the identical neighborhood the place enterprise homeowners reside and work. This enables them to channel their native experience into serving to SBOs create a profitable enterprise technique that prioritizes progress and stability. With small companies striving to thrive within the 12 months forward, having a trusted banking companion on the desk might be essential.”

Small Enterprise Priorities

To actualize a optimistic enterprise efficiency for the rest of 2023, SBOs are setting their sights on reinforcing the monetary energy of their enterprise, beating out the competitors, and tackling expertise retention.

Along with navigating the day by day challenges of working a enterprise, SBOs imagine prioritizing the next areas might be key to attaining long-term enterprise targets amid difficult financial situations.

Attempt to Survive: Neary one in 5 (17%) SBOs recognized surviving as a enterprise as their prime precedence for the second half of 2023. For 35% of SBOs, this implies making use of for a mortgage or line of credit score this 12 months to make essential investments of their enterprise that may set them other than the competitors.

Eyes on the Prize: Though one in 5 (20%) SBOs reported concern with maintaining with the competitors, lower than 1 in 10 (9%) had been prioritizing competing with different companies. The truth is, most SBOs are centered on working their very own race, with 35% selecting to prioritize attracting and retaining their prospects relatively than specializing in opponents.

Retaining Expertise: On the subject of staff, nearly all of SBOs (70%) are prioritizing retaining their workers, with solely 4% of SBOs deciding on slicing staff as a precedence, regardless of financial issues. Reassuringly, over one in 4 (26%) SBOs are prioritizing hiring extra staff.

Survey Methodology

This report presents the findings of a CARAVAN® survey carried out by Large Village amongst a pattern of 503 small enterprise homeowners and companions. The survey was reside on April 19-27, 2023.

Small enterprise homeowners are outlined as respondents having fewer than 100 staff with a current fiscal 12 months income of between $250,000 and $5 million.

About Large Village

Large Village is a worldwide promoting, expertise, and knowledge firm. Pushed by our numerous group of specialists, we offer a brand new means of working by bringing programmatic options, media, insights, and creativity all beneath one roof. Large Village is headquartered in New York and has 12 places of work throughout North America, Europe, and Australia.

About TD Financial institution, America’s Most Handy Financial institution®

TD Financial institution, America’s Most Handy Financial institution, is without doubt one of the 10 largest banks within the US, offering over 9.8 million prospects with a full vary of retail, small enterprise and industrial banking services at greater than 1,100 handy places all through the Northeast, Mid -Atlantic, Metro DC, the Carolinas and Florida. As well as, TD Auto Finance, a division of TD Financial institution, NA, presents car financing and vendor industrial providers. TD Financial institution and its subsidiaries additionally provide personalized non-public banking and wealth administration providers by TD Wealth®. TD Financial institution is headquartered in Cherry Hill, NJ To be taught extra, go to Discover TD Financial institution on Fb at and on Twitter at and

TD Financial institution, America’s Most Handy Financial institution, is a member of TD Financial institution Group and a subsidiary of The Toronto-Dominion Financial institution of Toronto, Canada, a prime 10 monetary providers firm in North America. The Toronto-Dominion Financial institution trades on the New York and Toronto inventory exchanges beneath the ticker image “TD”. To be taught extra, go to

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